One of the highlights of Valentine's Day for me is not the flower sending etc, it's the amount of coverage /comment it generates.
Inevitably, there are the 'History of Valentines Day' articles, with Classics Professor Noel Lenski from the University of Colorado pointing out in the National Geographic, that in ancient Rome, the 13, 14, 15 February was a fertility festival celebrated in a rather unusual way.
Toby Young, writing for the Telegraph claims Valentines Day is 'strictly for the birds' and calls for a suitable 'male equivalent'. It's quite funny, and you can read it here.
One primary school in England has attempted to ban any celebrations, and you can read about it here.
Innovative PR people also manage to utilise the day for their causes. The British Lung Foundation is offering Valentines Day sex tips, whilst over in America the 'Center of Biological Diversity' is celebrating Valentines Day by distributing 100,000 condoms to help increase awareness of the impact of human overpopulation over endangered species. They have used some classy slogans to go with it including "Wrap with care, save the Polar Bear" and "Hump smarter, save the snail darter". I'm guessing they didn't hire Saatchi & Saatchi to come up with that, but if you are interested in learning more, it can be found here.
The Guardian's Emma Laurence points out the worst Valentines Day gift ideas in quite an amusing article here. Take a look, there's some belters.
I've been a bit disorganised this year, but the flowers are on their way, the card is bought, and if I can just find a restaurant that isn't fully booked, I'll be fine. Shouldn't be too hard should it?